Do the new rules for businesses sending text messages in Australia affect me?
Shortcuts clients using our services for SMS Confirmations and Reminders are not affected by this change.
From 1 July 2026, businesses that send branded text messages must register with the new SMS Sender ID Register.
A sender ID is the name at the top of text messages from businesses or organisations. It tells you who the message is from, like ‘ATO’ or ‘myGov’ or 'SHORTCUTS'.
If the SMS messages you send are sent from a number eg +6143332222 this type of messaging is not affected by the changes.
Shortcuts clients using our services for SMS Confirmations and Reminders are not affected by this change.